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Upcoming EACCSW Events:

  • Thu
    02
    Apr
    2020
    16 h 00 minZoom webinar

    WEBINAR

     

    What: Making it in the USA: An expert guide to relocating and navigating the cultural differences
    WhenThursday April 2, 2020 16:00 CET
    Where: Zoom webinar


    Ready to launch your business in the U.S.? Relocating a corporate employee in the US? Then this webinar is for you as experts will guide you through the right steps–from cultural differences to relocation costs–to help you succeed in America.

    Cameron Hefferman, Director of Norther American for Mach Media, and Dr. Justin Velten, Co-founder of Go Culture, are presenting the webinar.

    Common relocation missteps put the expat failure rate at 50%. This session will reveal best practices to optimize an expat’s chances. We’ll also explore how to steer away from global brand “fails” in new markets that can put companies in the news for the wrong reasons.

    Relocating an employee in the U.S. can be tricky. The cost of relocating a c-suite executive can exceed $1 million! That’s considering all the moving parts: increased salary, housing, third-party services and fringe benefits.  Getting it right depends on how well your employees communicate in an unfamiliar environment and how they are perceived by their business partners and clients.

    Europe and the U.S. are both “western culture” and “first world” based on many superficial similarities, but there are some important underlying differences. Learn how to avoid awkward, even unprofessional, interactions while working as a foreigner. Our communication and coaching experts will share how to effectively collaborate and connect with Americans when doing business.

    If you feel you don’t exactly know how to gauge the actions, feelings, or intentions of Americans, this webinar is for you.

    Learning Outcomes

    Over Here: Cultural Translation
    ● Avoiding “Copy/Paste” localization
    ● Recreating Your European Brand Story for a US Market
    ● What’s Working and What Isn’t (Measurement and KPIs)

    Ensuring Employee Success Abroad in 2020
    ● Frequent Flyers: Early Career and Rerun Expats
    ● Personal Touch without Personal Interaction
    ● Help Beyond a Google Search

    Cameron Heffernan Dr. Justin Velten
    Director of North America at Mach Media Co-Founder and CEO of Go Culture
    A full-service agency that creates effective marketing and communications strategies for multinational companies A scalable solution for expat assessment and relocation prep

    Réussir aux États-Unis : Un guide expert pour déménager et piloter les différences culturelles

    Quand: jeudi 2 avril 2020 16h00 CET

    Où: Zoom webinaire

    Prêt à lancer votre entreprise aux États-Unis? Vous déménagez un employé aux États-Unis? Ce webinaire est pour vous car les experts vous guideront en suivant les bonnes étapes - des différences culturelles aux coûts d’une réinstallation - pour vous aider à réussir en Amérique.

    Cameron Hefferman, directeur de North American pour Mach Media, et le Dr Justin Velten, co-fondateur de Go Culture, présentent le webinaire.

    Les erreurs de relocalisation courantes sont responsables d’un taux d'échec à l’expatriation de  50%. Cette session révélera les meilleures pratiques pour optimiser les chances de succès pour un expatrié. Nous explorerons également la manière d’éviter les «échecs» de marques mondiales sur de nouveaux marchés qui peuvent mettre les entreprises sur le devant de la scène pour de mauvaises raisons.

    Relocaliser un employé aux États-Unis peut être délicat. Le coût de la relocalisation d'un dirigeant de c-suite peut dépasser un million de dollars! Cela prend en compte toutes les composantes du déménagement : salaire augmenté, logement, services tiers et avantages sociaux. Bien faire les choses dépend de la façon dont vos employés communiquent dans un environnement inconnu et de la façon dont ils sont perçus par leurs partenaires commerciaux et leurs clients.

    L'Europe et les États-Unis sont à la fois une «culture occidentale» et un «premier monde» basés sur de nombreuses similitudes superficielles, mais il existe d'importantes différences sous-jacentes. Apprenez à éviter les interactions gênantes, voire non professionnelles, lorsque vous travaillez en tant qu'étranger. Nos experts en communication et en coaching vous expliqueront comment collaborer efficacement et communiquer avec les Américains en affaires.

    Si vous sentez que vous ne savez pas exactement comment évaluer les actions, les sentiments ou les intentions des Américains, ce webinaire est fait pour vous.

    Résultats d'apprentissage

    Ici: traduction culturelle

    • Éviter la localisation "Copier / Coller"
    • Recréer votre histoire de marque européenne pour un marché américain
    • Ce qui fonctionne et ce qui ne fonctionne pas (mesure et KPI)

    Assurer la réussite des employés à l'étranger en 2020

    • Frequent Flyers: Early Career and Rerun Expats
    • Touche personnelle sans interaction personnelle
    • Aide au-delà d'une recherche Go
  • Tue
    14
    Apr
    2020
    16 h 00 minWebinar

    WEBINAR

    Join the webinar

    The coronavirus pandemic is impacting companies around the world and causing major concern about supply chain disruption. Companies are being forced to prepare for unforeseen events, mobilize rapidly and set up crisis-management mechanisms.

    Topics to be covered in this webinar:
    • Sourcing globally and disruptions to supply chains during the pandemic
    o What happens when a market shuts down?
    • Supply chain logistics
    o Logistical issues (container contamination/fight restrictions/harbor closures)
    o Technology solutions to help plan ahead
    • US tariffs on products of the EU and China
    o Sanctions/tariffs for emergency supplies
    • Intersection of US trade policy and the pandemic

    SPEAKERS:
    ● Laura Siegel Rabinowitz, Partner, Greenberg Traurig
    ● Didier Vanderperre, VP Operations, Clasquin
    ● Additional panelists to be announced

    Join the webinar

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